Without increasing headcount.
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Build the foundation that drives sales
Define your positioning, messaging, and competitive narrative. Build the bedrock that makes everything else work.
Close the product marketing gap
Sales decks, one-pagers, battlecards, case studies, email sequences — produced by a senior PMM in days, not months.
Built for Israeli B2B companies targeting American and European markets in Cybersecurity, SaaS, Logistics, DevTools, Medtech, Fintech, Martech, and AI.
Strategic Mode
When deals stall, when you sound like every competitor, when your sales team can't articulate why you're different — the problem isn't your product. It's your positioning.
Define who you're for, what you do differently, and why it matters. A messaging framework your entire team can use — from homepage to sales decks.
Know exactly where you win, where you lose, and what to say when a prospect mentions a competitor. Ongoing competitive monitoring, not a one-time snapshot.
"Briefing" analysts is not enough. You need to own the relationship and leverage it to validate strategies, improve positioning, build reputation and transition from challenger to market leader.
Keep your growing team aligned and on track, making sure they chase only the right deals, validate them quickly, nurture them efficiently and move them to "closed won".
"I was consistently impressed by Arik's ability to translate complex technical concepts into compelling marketing assets"— Yuval Goldberg, VP Marketing at Zero Networks
Tactical Mode
Your team is stretched. Your pipeline can't wait. You need a sales deck for the US market, a battlecard for that new competitor, a one-pager for the conference next week. You need it done right, and done now.
Arm your sales team with the exact words that close. Built on real competitive research and buyer insight, not just your feature list.
Crisp, scannable product sheets your sales team will actually use. Technical depth meets buyer clarity.
Know exactly what to say when prospects mention the competition. Objection handling, win/loss insights, trap-setting questions.
Talk tracks, slide decks, and follow-up sequences. End-to-end content for webinars, conferences, and field events.
I'm Arik Diamant. Product leader turned marketer.
I'm technical enough to earn your CTO's trust and commercial enough to make your sales team's life easier.
I don't consult from a distance. I sit with your team, talk to your clients, and do whatever it takes to get the positioning right.
"Arik's passion for his work is admirable and inspiring. I would recommend him to any company without hesitation"— Yaniv Makover, CEO at Anyword